The ALPA Log
Press Coverage

Comeback - ALPA in Swisslife Magazine 1.2013


The customer magazine of Swiss insurer Swisslife on comebacks of famous and nearly vanished brands.

February 28, 2013
Alpa Reflex Model 6b
Press Coverage

Nearly everybody (of a certain age) in Switzerland knows the famous "Wisa-Gloria Trycicle" from their childhood or other nearly vanished brands and products. The customer magazine of Swiss insurere Swisslife covers in its Spring 2013 edition the revivel of legendary Swiss brands under the aegis of new owners and spirits. Swisslife also selected ALPA of Switzerland as one of these famous and nearly vanished brands.Link to the PDF article (German only): Swisslife Magazine 1-2013

See the full story in the attached PDF Media Asset of  "Swisslife Magazine 1-2013" (German only)